Flexibility for Members – How One Association Reduced Their Workload and Improved Member Experience
With 200+ member organizations, responsibility for promotion of 1,200+ events annually, and staffed by only an executive director and volunteer board, The Oregon Festivals & Events Association needed a member management system that simplified things.
It was critical the organization find a solution that allowed for efficient communication with members, required minimal staff data input, and offered members the ability to post their own events. “With limited staff and huge event listing volume, we needed something that staff didn’t have to build,” said Jill Ingalls, Executive Director.
The main requirement was that whatever solution they chose, it had to be affordable and intuitive for members. The Association had been using another system, but it had limited flexibility, and the staff had to manually populate most of the fields.
When their search began, Jill reached out to learn about MemberZone and went no further. “One of our board members was a staff member at a local Chamber who used MemberZone’s sister product, ChamberMaster; they suggested that it would be a great fit for our needs,” Jill said.
When she learned that MemberZone offered the ability to generate revenue, had a low initial cost, and allowed members to manage their own profiles as well as list their events, Jill knew MemberZone was the answer.
With the implementation of MemberZone, OFEA is now able to connect with members through their website, monthly e-newsletters, and email announcements and updates. They say the dashboard is easy to use and their members enjoy better promotion of their events and services. Most importantly, the staff finds it easy to edit and administrate.
When asked what she would tell someone considering MemberZone for their organization, Jill’s response was simple, “Do it. Get MemberZone!”
Discover how MemberZone improved member communication for another large association with a small staff.