Association Survey Results Released
NISSWA, Minn. – MicroNet, Inc., the market leader of association membership management software and services, announced the release of their association survey results, showcasing industry trends and projections for 2015. The survey results represent feedback from hundreds of association executives from across the US, covering the topics of association operations and collaboration, member management and plans for the upcoming year.
A key finding of the survey points to the need for increased member engagement. Executives agree that when member engagement increases, volunteerism and membership grows, resulting in increased dues revenue to be used to fully fund association operations. Another finding from the survey shows that only 23% of associations are using an ultra-efficient tool to manage their member data.
“Survey results point toward opportunity for increased efficiencies among associations throughout the US. With our impeccable training and customer support, I am confident that adding MemberZone to any organization would be highly beneficial to the success of their business,” said Marcy Weaver, Micronet Executive Vice President. “Our products and services have helped chambers and associations operate more efficiently for over 15 years.”
Associations across the nation are taking advantage of the efficiencies MemberZone has to offer. “From ease of use in searching customers to reporting to being able to access the cloud-based software anywhere, anytime, MemberZone has been a great addition to our association,” said Amber Schroeder, Executive Director at Madison Area Builders Association of Madison, WI.
MemberZone member management software was developed as a powerful, easy-to-use system designed to manage day-to-day operations of association organizations. Thousands of people in business, professional and trade associations, as well as convention and visitors bureaus trust MemberZone to manage their most important information and help promote and grow the communities they serve. For more information and to view a demo, visit www.memberzone.com.
With headquarters in Nisswa, Minn., MicroNet Inc., develops membership management software like ChamberMaster and MemberZone for over 1,900 member-based organizations nationwide. Its products help organizations generate revenue and streamline operations with membership management tools for recruiting and retention. MicroNet employs 60 people. For more information, visit www.micronetonline.com.
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